Simple, transparent pricing
No hidden fees, no surprises. A one-off build cost plus affordable monthly hosting. You know exactly what you are paying before we start.
Website Build
Starting price
- Custom design tailored to your practice
- Mobile-responsive across all devices
- FCA registration and compliance display
- Homepage with clear value proposition
- Services pages for your advice areas
- About page with adviser profiles
- Contact page with secure form
- Basic SEO setup
- SSL certificate installation
- Google Analytics setup
- GDPR-compliant cookie consent
- Privacy policy template
Hosting & Maintenance
Billed monthly, cancel anytime
- UK-based web hosting
- Daily backups
- Security monitoring and updates
- SSL certificate renewal
- 99.9% uptime guarantee
- Email support for queries
- Minor content updates (text and images)
- Performance monitoring
First month included with website build
Total first-year cost from £1,530 (£1,200 build + 11 months hosting at £30)
What affects the final price
Our £1,200 starting price covers most IFA websites. Here is what might increase or decrease your quote.
Number of pages
More pages means more design and content work. Our standard package covers typical IFA needs, but larger practices may need more.
Content readiness
If you have your content ready (text, images, adviser bios), we can move faster. If we need to write copy or source images, that adds to the cost.
Design complexity
Standard professional design is included. If you want something particularly elaborate or unusual, that may cost more.
Special functionality
Things like online booking systems, calculators, or client portals add complexity and cost. We quote these separately.
Timeline
Standard turnaround is 2-3 weeks. If you need a rush job, we may charge extra for prioritisation.
Get an accurate quote
The best way to know your exact cost is to talk to us. We will discuss your needs and give you a fixed quote before any work starts. No surprises, no scope creep.
Additional services
These are not required for a great website, but available if you need them.
Additional pages
£75-150 per pageExtra service pages, team member profiles, or specialist content pages beyond the standard package.
Blog setup
£200Blog section with categories, archives, and optimised layout. Ongoing posts charged separately.
Professional photography
From £300We can arrange professional headshots and office photography. Prices vary by location and requirements.
Logo design
From £250Professional logo design if you need one. Includes concepts, revisions, and final files.
Copywriting
£50-75 per pageProfessional copywriting for your website content. We write, you review and approve.
Ongoing SEO
From £200/monthMonthly SEO work including content updates, link building, and ranking monitoring.
Professional build vs DIY
How does hiring us compare to building your own website with Wix, Squarespace, or WordPress?
| Feature | Web Cardiff | DIY Builder |
|---|---|---|
| Initial cost | £1,200 one-off | £0-200 (themes/plugins) |
| Monthly cost | £30 (hosting + maintenance) | £10-30 (hosting only) |
| Design quality | Custom, professional | Template-based |
| FCA compliance | Built-in properly | You figure it out |
| Time to build | 2-3 weeks (we do the work) | 20-50+ hours of your time |
| Ongoing support | Direct access to us | Forum posts, tutorials |
| Security updates | We handle it | Your responsibility |
| Conversion optimisation | Professional experience | Trial and error |
The real cost of DIY
DIY looks cheaper on paper, but consider: if you spend 30 hours building your own site, and your time is worth £100/hour as an adviser, that is £3,000 of your time. Plus ongoing maintenance, security headaches, and a site that probably does not convert as well. For most IFAs, professional build is the better investment.
How payment works
Website build payment
We take a 50% deposit before starting work, with the balance due before launch. For larger projects, we can arrange milestone payments. We accept bank transfer and all major credit/debit cards.
Monthly hosting
Hosting is billed monthly by direct debit or card. Your first month is included with the build. After that, you are billed on the same date each month. Cancel anytime with 30 days notice.
No long contracts
We do not lock you into long-term contracts. If you want to leave, you can. We will even help you transfer your domain and provide your site files. We keep clients by doing good work, not by trapping them.
Get your personalised quote
Tell us about your practice and what you need. We will give you an accurate quote with no obligation.
Ready to get started?
Book a free, no-obligation discovery call. We'll discuss your goals and show you how we can help your business grow online.
No pressure, no jargon, just an honest conversation about your website.