What we build for financial advisers
A detailed look at the features, functionality, and technical specifications included in our IFA websites. Everything you need to establish a professional online presence and start generating enquiries.
Core website features
The foundation of every financial adviser website we build. These features ensure your site looks professional, works perfectly, and converts visitors into enquiries.
Custom design, not a template
Every website we build is designed specifically for your practice. We do not use off-the-shelf templates that make you look like every other IFA. Your brand colours, your style, your personality. A site that stands out from the competition.
Mobile-responsive design
Your website will work perfectly on phones, tablets, and desktop computers. With over 60% of web traffic now coming from mobile devices, this is not optional. We test on real devices to ensure the experience is seamless.
Fast loading speeds
Slow websites lose visitors. We optimise every page for speed, using modern image formats, efficient code, and reliable hosting. Your site will load quickly even on slower mobile connections.
Secure contact forms
Every enquiry form uses encrypted submission and secure data handling. We never email sensitive form data in plain text. Your prospects can get in touch with confidence that their information is protected.
Clear calls-to-action
Every page is designed with conversion in mind. Prominent contact buttons, click-to-call phone numbers, and strategically placed enquiry forms ensure visitors can easily take the next step.
Professional imagery
We help you select and source appropriate imagery for your site, whether that is professional photography of your team or carefully chosen stock images that align with your brand.
FCA compliance features
Financial services websites have specific regulatory requirements. We ensure your site meets FCA expectations for financial promotions and disclosures.
FCA registration display
Your FCA registration number displayed prominently in the footer with a link to verify on the FCA register. This is a regulatory requirement and a trust signal for visitors.
Risk warnings
Appropriate risk warnings and disclaimers placed where required. We follow FCA guidance on financial promotions to ensure your website meets regulatory standards.
Clear fee disclosure
Space for transparent fee information. While specific fees vary by client, the FCA expects clear communication about how you charge. We help you present this professionally.
Complaints procedure
Your complaints handling procedure and Financial Ombudsman Service information presented clearly. Required by FCA rules and demonstrates your commitment to fair treatment.
Terms of business
Links to your terms of business and client agreement. Easy for visitors to access, properly formatted, and kept up to date.
Check your current compliance
Not sure if your existing website meets FCA requirements? Use our free compliance checker to identify potential issues.
FCA Compliance CheckerWhat pages you get
A complete website structure designed for financial advisers. Each page serves a purpose in guiding visitors towards getting in touch.
Homepage
Your main landing page with a clear value proposition, services overview, trust signals, and multiple calls-to-action. Designed to make a strong first impression and guide visitors deeper into your site.
Services pages
Individual pages for each service you offer: retirement planning, investment advice, pension transfers, inheritance tax planning, and more. Helps with SEO and allows visitors to find exactly what they need.
About page
Tell your story and introduce your team. Includes adviser profiles with qualifications, experience, and photos. People want to know who they will be working with before they make contact.
Contact page
Multiple ways to get in touch: contact form, phone number, email, and office address. Map integration if you have a physical office. Clear and easy to use.
Testimonials and reviews
Social proof section showcasing feedback from satisfied clients. We help you gather and display testimonials in a way that builds trust and meets compliance requirements.
Need additional pages?
Our standard package covers most IFA needs, but we can add additional pages like downloadable guides, blog sections, or specific service niches. Just let us know what you need.
Hosting, security, and maintenance
The technical foundation that keeps your website fast, secure, and reliable. All included in your monthly hosting fee.
SSL certificate
HTTPS encryption included. Essential for security and required by Google for good search rankings.
UK-based hosting
Your website hosted on reliable UK servers. Fast loading times for UK visitors and compliance with data residency preferences.
Regular backups
Daily backups of your website. If anything goes wrong, we can restore your site quickly.
Security updates
We keep your site secure with regular updates to the underlying software. Part of our monthly maintenance.
99.9% uptime
Reliable hosting with guaranteed uptime. Your website available when your clients need it.
GDPR compliance
Cookie consent banner, privacy policy template, and compliant data handling. We help you meet your obligations.
SEO features included
Getting found on Google matters. We include essential SEO features to help your website rank for relevant searches in your area.
Local SEO setup
Optimised for searches like 'financial adviser near me' and 'IFA [your location]'. We help you rank for the searches that matter in your area.
Google Business Profile
Guidance on setting up and optimising your Google Business Profile. Essential for appearing in local search results and Google Maps.
Meta titles and descriptions
Every page has unique, keyword-optimised meta information. This helps search engines understand your content and improves click-through rates from search results.
Proper heading structure
Correctly structured headings (H1, H2, H3) that help search engines understand your page hierarchy and improve accessibility.
Schema markup
LocalBusiness and Organization schema implemented to help search engines display rich information about your practice.
SEO is a long-term game
Our SEO setup gives you a solid foundation, but ranking well takes time and ongoing effort. We can discuss ongoing SEO services if you want to prioritise search visibility.
What makes our websites different from template builders
You could use Wix, Squarespace, or a WordPress theme to build a website yourself. Many IFAs do. But there are important differences between a DIY site and one built specifically for your practice.
Template sites look like templates. Your competitors are using the same themes. Visitors can tell. A custom design positions you as established and professional, not someone who threw together a website over the weekend.
Compliance is not built in. Generic website builders do not understand FCA requirements. You end up either missing important regulatory elements or trying to retrofit them awkwardly. We build compliance in from the start.
Conversion requires expertise. Knowing where to place calls-to-action, how to structure content for trust, and what makes visitors enquire is not obvious. We have built dozens of websites for professional services firms and know what works.
Ongoing support matters. When something breaks or you need changes, who do you call? With us, you have a real person who knows your site and can help quickly. No support tickets to anonymous help desks.
Helpful guides for financial advisers
Ready to see what we can build for you?
Get in touch for a free, no-obligation quote. We will discuss your requirements and explain exactly what your website would include.
Ready to get started?
Book a free, no-obligation discovery call. We'll discuss your goals and show you how we can help your business grow online.
No pressure, no jargon, just an honest conversation about your website.